Came across this interesting interview with Lauren Tan on “service design.”
They have used a lot of service design on the projects, there were designers who call themselves service designers. But there are also a lot of different people coming from different backgrounds, like psychologist, social scientist, film producers, artists … I think this mixture is very interesting. There are people who don’t come from design backgrounds, but do service design.
Service design is not new. People have been doing it in marketing, in IT, in engineering, in arts … It’s very interesting to have lots of different disciplines involved in what we call service design. Is service design something exclusive to designers? We’ve already talked about designers working in business, but the other disciplines can also do design. It’s about the exchange, it’s fascinating.
October 21st, 2007 at 11:57 am
Service design is simply design of business. You have to understand a lot about business in your industry. How to deal with the customer, partner or your service people. If you don’t understand your industry I doubt you will be able to design a good service organisation. So process designers are only the tools to means. Leaving them alone will result in chaos.
I am designing services since almost twenty years now.