
This week, thousands have flown across oceans or traversed continents to be in Copenhagen for the UN Climate Change Conference. There, politicians, scientists, rock stars, journalists, and academics will discuss reducing the carbon dioxide and monoxide humans are spewing into the atmosphere.
It’s intriguing to me that thousands of people, all theoretically committed to reducing their own carbon footprints, see a reason to be in Copenhagen, rather than listening in from home via technology.
The actual scheduled events, speeches, etc. can all be viewed at home. A few bloggers and writers on site could provide additional context. Yet, thousands had to go for themselves.
Two key reasons why they likely traveled reveals some workplace trends for the 21st century:
1. Making human connections in today’s global economy trumps carbon concerns.
A main reason why so many are in Copenhagen this week is to network — to meet other world leaders, scientists, activists, journalists. Sharing ideas, comparing notes could result in new ideas and innovations going forward. Moreover, making new friends and allies never hurts. Finally, even knowing one’s enemies better can be worth the trip.
Lesson for workplace trends: Even the most ecologically committed will likely commute to the office regularly (even if they telecommute some days), as well as travel to business and client meetings. They’ll do this not for the formal agenda, but for the informal spin-offs from unexpected encounters and conversations.
2. Being seen at the important meetings is crucial to many people’s personal “brands.” One reason leaders like U.S. President Obama and Canadian PM Harper are going is because a significant number of voters at home are concerned that their country’s government is not doing enough to help the environment. Other aspiring green leaders would not be considered “players” if they were not there, mingling, networking, and being seen.
Lesson for workplace trends: Image is important. And again, appears to trump carbon concerns. (I assume some at the climate change conference will “green wash” their trips by purchasing “offsets” involving planting trees in Africa — but this is not the same as not flying or driving in the first place.)
There are likely additional lessons, but those two stand out for me.
Your thoughts?
