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	<title>Creative Class &#187; Ipsos/Reuters poll</title>
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		<title>The New Normal</title>
		<link>http://www.creativeclass.com/_v3/creative_class/2009/06/08/the-new-normal-2/</link>
		<comments>http://www.creativeclass.com/_v3/creative_class/2009/06/08/the-new-normal-2/#comments</comments>
		<pubDate>Mon, 08 Jun 2009 14:06:52 +0000</pubDate>
		<dc:creator>Richard Florida</dc:creator>
				<category><![CDATA[Creative Class Consumption]]></category>
		<category><![CDATA[Andrew Sullivan]]></category>
		<category><![CDATA[Ipsos/Reuters poll]]></category>

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Andrew Sullivan points to a new Ipsos/Reuters poll about how consumers in some two dozen countries are cutting back. Makes logical logical sense, on the face of it: Consumers are cutting back most on discretionary items like entertainment and vacations. But if we&#8217;re going to someday build a new kind of economy based less on [...]]]></description>
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<p><a href="http://www.creativeclass.com/_v3/creative_class/_wordpress/wp-content/uploads/2009/06/new-normal.png"><img class="aligncenter size-full wp-image-11694" src="http://www.creativeclass.com/_v3/creative_class/_wordpress/wp-content/uploads/2009/06/new-normal.png" alt="" width="430" height="275" /></a></p>
<p>Andrew Sullivan <a href="http://andrewsullivan.theatlantic.com/the_daily_dish/2009/06/tightening-the-belt.html">points to</a> a new Ipsos/Reuters poll <a href="http://www.npr.org/blogs/money/2009/06/glimmers_of_hope_in_consumer_c.html?ft=1&amp;f=93559255">about</a> how consumers in some two dozen countries are cutting back. Makes logical logical sense, on the face of it: Consumers are cutting back most on discretionary items like entertainment and vacations. But if we&#8217;re going to someday build a new kind of economy based less on durable goods &#8211; the old housing-auto, fordist industrial complex so to speak &#8211; and more around experiences, personal development, new technology-based and creative industries, the massive slashing of entertainment spending does not bode well for the longer-run. This may simply be an issue of wording: People likely see &#8220;entertainment&#8221; as a broad catch-all category. And the fact that education is holding up relatively well is a good sign.</p>

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