It’s the cover of the new issue of Business Week. Martin Kenney wrote about it here more than a month ago.
This entry was posted on Thursday, October 16th, 2008 at 8:42 am and is filed under Creative Class Consumption. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
October 17th, 2008 at 8:08 am
Frugality requires action and creativity – not laziness and complacency. But this economy is so beat up many folks want to sink into the “comfort foods” of what they already know and shy away from anything even slightly risky… even if it could turn out to benefit them in the end. Frugality, to me, is about weighing risk. People are in the balancing mode right now.